- LinkedIn Profile Optimization: Using our proprietary 14-point criteria, we overhaul your profile so that it exceeds industry best practices. We ensure you stand out to prospective clients, partners, and investors.
- Content Strategy: You complete a detailed content strategy. This is the blueprint from which we build your content, posting frequency, and style.
- Content Creation: With the strategy in place, we create five high-impact posts every month to showcase your expertise and drive engagement.
- Voice Refinement: Once your content is created, you jump on a call with your designated writer and editor to give feedback and schedule posting.
- Analytics Performance: At the close of every month, you'll receive an in-depth report measuring your posts against KPIs to ensure your posts and strategy continuously improve.
Executive Branding Services
With over 1 billion users, most executives know LinkedIn is one of the most effective mediums for transforming themselves and their businesses into relatable brands. Unfortunately, few know how to make the platform work for them, and instead, they end up working for it.
This is why Executive Presence exists. As the only data-driven organization in the LinkedIn marketing space, we’ve mastered the medium—so busy executives don’t have to.
The Thought Leadership Dilemma
When it comes to thought leadership, most marketing agencies and content creators come up short for two primary reasons:
- They do not understand the fundamentals of thought leadership
- They dilute their clients’ messages to appeal to the wrong audiences on the wrong platforms
Data and experience have shown us that this approach is fundamentally flawed.
The Problem with Other Social Platforms
Platforms like X, Facebook, TikTok, and Instagram may provide a sounding board for general audience engagement. But they have more drawbacks than benefits for professionals. Why?
- They favor viral content over substantive insights. Because of this, your contributions get buried under an ocean of digital junk.
- Their algorithms favor controversy and sensationalism designed to distract, enrage, and entertain. This creates a self-feeding loop that undermines meaningful professional discourse.
- Their user demographics and engagement patterns do not align with the high-level professional audience executives are trying to reach.
- They lack professional networking features and are not designed with executives and professionals in mind.
Why We Focus Solely on LinkedIn
LinkedIn stands out as the only social network specifically designed for professionals. It’s a critical tool for executive thought leadership and the numbers speak for themselves:
- LinkedIn has over 1 billion users and adds three new members every second
- There are 67.1 million companies on LinkedIn
- When leveraged correctly, brands see a 2-3X boost in brand attributes when advertising on LinkedIn
By focusing thought leadership efforts exclusively on LinkedIn, we empower you to:
- Become a respected thought leader
- Increase visibility with new customers
- Attract top talent
- Generate media interest
- Build credibility with investors
- And target the right audiences with consistent, engaging, data-driven content that keeps you top-of-mind
Content Development
Every month, we conduct a 60-minute interview around your chosen content pillars—subject matters that you not only have authority in and passion for but will engage your target audience. From that single interview, we:
- Create a mix of LinkedIn posts tailored to your voice and expertise
- Develop long-form articles to establish authority
- Produce videos that create emotional connections with your audience
- Design email newsletters to expand your reach beyond social media
Network Engagement
LinkedIn connections are currency, and we're here to boost your value. Our team knows what it takes to:
- Grow your network with quality connections
- Engage with key players in your industry
- Manage comments and boost network engagement
- Identify and connect you with potential clients, partners, or investors
Brand Positioning
We’ll help you define, refine, and amplify your personal brand through strategic messaging and targeted outreach. Our brand experts will:
- Optimize your LinkedIn profile to align with your brand strategy
- Enhance your visual branding, including your banner and profile picture
- Develop a content strategy focused on your core areas of expertise
- Create foundational content to elevate you from social media to major conference stages
Performance Analysis
Like you, we know that running a business on instinct means that business is running you. Our analytics experts:
- Gather key performance metrics
- Deliver in-depth reports comparing your performance to industry benchmarks
- Refine your strategy based on data-driven insights
- Repeat the process to further optimize your strategy
Elevate Your Influence
Ready to transform your expertise into influence? Schedule a consultation today!
How We Build Authority on Social Media
We Humanize Brands
People interact with people—not faceless corporations. We build your company’s brand through you. Your thoughts and personality become the vehicle by which we build audience trust and engagement in your brand.
We Educate. We Don’t Sell.
Constant self-promotion kills engagement. Our content strategy is 80% educational and 20% promotion, positioning you as a thought leader, not a salesperson. This approach ensures you create a loyal following that views you as an ally and industry authority—not a not a pushy vendor.
We Post Original Content
When you post articles and videos, you drive traffic away from LinkedIn and receive an algorithmic penalty. When you share posts written by others, you get a fraction of the views as the creator. We avoid these pitfalls by creating fresh, platform-specific content that multiplies and converts.
We Are Consistent
The average LinkedIn post is only visible for 18 hours, which means frequent posting is crucial for maintaining visibility. We grow your audience by publishing at least two posts every week. This regular cadence keeps your personal brand top-of-mind and steadily increases your reach and influence.
“A single LinkedIn post drove more leads than one month's worth of Google Ads.”
- CEO | Software Development Company
Deliverables
$1,750
Per Month
Six-month Agreement Required
Advocate
This is the launchpad for your LinkedIn success. We’ll elevate your profile from overlooked to outstanding, optimizing your profile and developing weekly posts that establish you as a rising force in your industry.
Ideal For
- CEOs of emerging companies with less than 20 employees
- Director or VP at established organizations with 250+ employees
- Professionals planning career moves within three years
Deliverables
- LinkedIn Profile Optimization: Using our proprietary 14-point criteria, we overhaul your profile to exceed industry best practices. We ensure you stand out to prospective clients, partners, and investors.
- Historical Performance Analysis: We conduct an in-depth review of your past LinkedIn activity to identify strengths and growth opportunities, ensuring our strategy builds on your existing success.
- Content strategy: Based on your audience, goals, and expertise, we identify five key content pillars—themes that speak to your expertise and target audience. During our 60-minute monthly session with you, we outline topics, posting frequency, and style to resonate with your target audience.
- Content development: Our expert team creates 10 monthly strategic posts (2-3 per week) to maximize visibility.
- Calibration posts: Maximize your impact by regularly meeting with your dedicated writer and editor to refine content batches, ensuring each post represents your voice and expertise.
- Analytics Performance: At the close of every month, you'll receive an in-depth report measuring your posts against KPIs to ensure your posts and strategy continuously improve.
- Quarterly Strategy Calibration: We adapt and refine your strategy based on performance data and industry trends, ensuring your LinkedIn presence remains dynamic and impactful.
- Hot takes: Stay in the limelight by posting on current events. Our monthly “hot take” posts position you as a responsive industry with a pulse on current events.
$3,500
Per Month
Six-month Agreement Required
Spokesperson
Level up your LinkedIn game. With in-depth content strategies, longer monthly interviews, which allow you to go deep with a thought leader, and up to 10 posts per month, we ensure you stay top-of-mind within your network and beyond.
Ideal For
- CEOs of growing enterprises with 21 to 100 employees
- C-Suite executives of mid-sized companies with 21 to 500 employees
- Directors or VPs at large corporations with 250+ employees
Deliverables
- Executive Profile Optimization: Our most advanced profile optimization, using our proprietary 14-point criteria plus additional executive branding elements to position you as the go-to authority in your field.
- Historical Performance Analysis: We conduct an in-depth review of your past LinkedIn activity to identify strengths and growth opportunities, ensuring our strategy builds on your existing success.
- Content strategy: Based on your audience, goals, and expertise, we identify five key content pillars—themes that speak to your expertise and target audience. During our 60-minute monthly session with you, we outline topics, posting frequency, and style to resonate with your target audience.
- Content Creation: With the strategy in place, we create 20 high-impact monthly posts to showcase your expertise and drive engagement.
- Personalized Refinement Sessions: Maximize your impact by regularly meeting with your dedicated writer and editor to refine content batches, ensuring each post represents your voice and expertise.
- Analytics Performance: At the close of every month, you'll receive an in-depth report measuring your posts against KPIs to ensure your posts and strategy continuously improve.
- Quarterly Strategy Calibration: We adapt and refine your strategy based on performance data and industry trends, ensuring your LinkedIn presence is dynamic and impactful.
- Hot takes: Stay in the limelight by posting on current events. Our monthly “hot take” posts position you as a responsive industry with a pulse on current events.
- Engagement Management: Want to extend your influence? We’ll manage your responses to post comments, handle your inbox, and ensure you maintain meaningful connections.
- Content Multiplication: We maximize your reach by transforming your podcasts and articles into LinkedIn posts, ensuring consistent messaging across platforms.
$5,500
Per Month
Six-month Agreement Required
Ambassador
Elevate your industry presence from contributor to leader. Ambassador-level service offers our most comprehensive strategy and support, transforming your LinkedIn presence by ramping up and diversifying your content. That means 20 high-impact monthly posts, pulse articles, commenting, and building network connections with key players.
Ideal For
- CEOs of established companies with 100+ Employees
- C-Suite executives at large corporations with 500+ employees
- High-profile Directors or VPs at industry-leading organizations
Partner
"I’m blown away by the impressions I’m receiving with just the 4 posts I have out. My inbox is blowing up"
200-Employee Recruiting FirmOur Approach
Strategize
Together, we’ll collaborate to identify five key content pillars—themes that speak to your expertise and target audience. Every 90 days, we’ll reassess and refine these based on performance.
Interview
Our engagement manager conducts a monthly interview with you, drawing out the business insights that set you apart.
Create
Your dedicated writer transforms your insights into compelling LinkedIn content—posts, newsletters, comments, and outreach messages. Once you approve, we launch.
Refine
We provide in-depth analysis on your most effective topics and formats, continuously refining your strategy to do more of what works.
The Experts Behind Your Success
Meet the writers and engagement specialists who will amplify your voice above the corporate noise. Not only do we live and breathe LinkedIn, we know what it takes to thrive in high-stakes corporate environments.
As entrepreneurs, Fortune 500 consultants, and writers who hold advanced degrees from reputable institutions, we have the skills necessary to ensure you:
- Cut through the digital clutter
- Transform words into meaningful connections
- And drive long-term business growth
We will give you the edge your competitors wish they had. That’s our promise.
Go from Leader to Thought Leader
Whether you want to attract new talent, raise capital, launch a product, or establish yourself as a thought leader, we give you the tools you need to make it happen. Let's turn your expertise into influence. Schedule a strategy call today!
