We build the public voice of a chief executive and then track what the market does with it. Every month a former McKinsey, BCG or Bain consultant interviews your executive, pulls out the point of view they already hold, and turns it into content that reaches the buyers, investors and hires who matter. You get the reach numbers. You also get the revenue ones.
2026 Inc. 5000America’s fastest-growing private companies
Keziah WonstolenCEO, Vannin Chief of Staff15% of annual revenue from LinkedIn.
Paul ArgentiProfessor, Tuck School of Business at Dartmouth1.6M views in a year. Follower growth of 200%.
Jamey CummingsPartner, JM Search1.8M views. Follower growth of 97%.
Most executive branding firms hand you a writer and a content calendar. The writer researches your industry, drafts something plausible, and asks you to approve it. What goes out is competent and anonymous, because it came from someone who has never run your company.
We work the other way around. The raw material is already in your head. Our job is to get it out, sharpen it, and put it where your market is looking. That is why our interviewers are former strategy consultants rather than copywriters. They know how to ask a chief executive a question that produces a real answer.
“My first two LinkedIn posts with Executive Presence drove a full year of sales pipeline. The ROI is insane.”
One monthly hour from your executive. Everything else is ours. The work runs in four parts, and all four are live from the first month.
A focused 60-minute session every month with a former McKinsey, BCG or Bain consultant. Not a content brief. A real conversation about what you are seeing in your market, what you believe that your peers do not, and what you have changed your mind about.
Everything published comes out of that hour. We draft in your voice, you approve, we publish. The mix is roughly 80 percent substance and 20 percent company, because the first is what earns the audience that makes the second worth doing.
Your profile is the first thing a buyer, a candidate or an investor reads about you, and most executive profiles are a resume. We rebuild yours to say what you stand for and who you serve.
Every month you get a report that says what happened and what we are changing because of it. This is the part most firms skip, and it is the reason we can tell you which posts are worth repeating.
LinkedIn is where 67 million companies and the people who run them already spend attention, and it is the one major platform that still rewards a substantive point of view over a viral one. That makes it the cheapest place to build an executive audience from nothing.
It is not the last stop. Once the voice is working and we can see who is listening, we expand into the channels the data says are worth your time: podcasts, newsletters, video, earned media. The interview that produces a LinkedIn post produces those too. That is the advantage of extracting the material once and using it everywhere.
We do not run anonymous case studies. Every result below belongs to a person who agreed to have their name on it.
It is the work of defining what a leader stands for and then making that visible to the people whose opinion changes the business: buyers, investors, candidates, partners and press. In practice it means a clear point of view, published consistently, in the places those people already look.
A ghostwriter starts with a blank page and researches their way to something that sounds like you. We start with an interview and work outward from what you already think. The difference shows up in the specifics: the anecdote from a board meeting, the number you argue about internally, the position you hold that your competitors would not say out loud.
One hour a month for the interview, plus whatever time you want to spend approving drafts. Most clients spend under two hours a month in total. If a program needs more than that from a chief executive, it will not survive a busy quarter, which is why we designed it this way.
Some executives can and should. The ones who come to us have usually tried, produced good posts for three weeks, and then stopped when the quarter got hard. Consistency is the whole game on LinkedIn, and consistency is exactly what a chief executive’s calendar destroys first. We hold the cadence so you only have to hold the ideas.
By recording you saying it. The interview is the source, so the drafts start from your phrasing rather than a style guide. The first month is the calibration period, and by the second most clients are approving drafts with minor edits.
Reach usually moves in the first month, because the profile rebuild and a real cadence do most of that work. Pipeline is slower and depends on who your audience is and what you sell. Keziah Wonstolen saw a year of pipeline from her first two posts, which is the fast end rather than the average. We show you the reach data monthly so you are never guessing while the slower part compounds.
Tell us who the executive is and we will look at how they currently show up: the profile, the last year of content, the audience they are reaching and the one they are not. You get that read whether or not you hire us.
We reply within one business day.
Tell us where to reach you. We will look at your presence and reply within one business day.