Featured Case Study · Named Client
$400K+ in search contracts, directly tied to his LinkedIn presence.
The challenge
In 2021 Jamey left one of the world’s largest executive search firms to become a senior partner at JM Search, trading that firm’s marketing muscle and brand recognition for an emerging brand. A former Navy SEAL who believes “executive search is bought, not sold,” he needed a cost-efficient way to stay top of mind. His one hesitation: ROI.
What we did
Authenticity came first. Working with his EP engagement manager, Jamey built educational content grounded in humility and servant leadership, no braggadocio, no influencer clichés. Data guided the calendar: posts on recruiting CISOs and CIOs, plus his leadership lessons as a Navy SEAL, consistently outperformed, so he moved from three to five posts a week and upgraded to EP’s Ambassador package.
The results
A post on attracting top CISO talent went viral (~60,000 views, 600 likes) and set the pattern for hundreds of thousands of views with C-suite leaders in the comments. In under two years his following doubled (+97%) and average profile views tripled, drawing podcast and panel invitations. Most importantly, Jamey ties roughly $400,000 in search contracts directly to his LinkedIn presence, and his posts often outperform JM Search’s corporate page.
I can now directly tie nearly $400,000 in contracts over the last year and a half to my LinkedIn presence. Against the annual cost of Executive Presence, that’s a pretty good ROI.