Executive Presence

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Maximizing LinkedIn for CEO Brand Building

Unlocking the Power of LinkedIn Thought Leader Ads: Data-Driven Insights and Strategic Success

A CEO's Guide to LinkedIn Profiles

A CEO’s Guide to LinkedIn’s Thought Leader Ads

The Top 10 Mistakes CEOs Make on LinkedIn

Why Thought Leadership on LinkedIn is a Game-Changer for CEOs

The Power of Real People: How Authentic Imagery Boosts Sales and Builds Trust

Building Executive Presence: How CEOs Can Harness LinkedIn for Authentic Engagement

"Usually, when I speak at conferences, 3-5 people come up to me afterwards. Now, 150+ people approach me, and nearly all of them reference my LinkedIn posts"

2,500-Employee healthcare company

"I write a lot of emails and post a lot on Twitter. When people text me or see me in person, my LinkedIn posts are always what they mention. I find that really interesting."

40-Person Political Organization

"Executive Presence is the most scalable and efficient way to build trust and establish a relationship with my potential employees, partners, and investors"

$100M Construction Company

"An investor saw my posts within 7-days of starting with Executive Presence and invested 20% of our Series B"

100-Employee Entertainment Company

"All 19 hires last month said my posts caused them to apply"

700-Employee tech company

"It WORKS. I’ve had industry leaders tell me they’ve read all my posts. One even said he screenshots them. They say it’s the best content they follow on LinkedIn"

San Francisco Venture Capital Firm

"Engagement is up 5-7x, new opportunities are coming both from investors and prospective borrowers. I am quite pleased"

25-Employee Investment Management Firm

"One of my posts got me on ABC news. A reporter saw my story, and a week later I was on the show."

YC-Backed Community Platform

"I trust Executive Presence to share my personal journey in a way that grows our [company's] audience, allowing me to focus on growing our organization.” CEO 20-Employee Non-Profit"

20-Employee Non-Profit

"When I meet with entrepreneurs, they already have a brand impression and I’m humanized, which is the whole goal"

Venture Capital firm

"I’m blown away by the impressions I’m receiving with just the 4 posts I have out. My inbox is blowing up"

200-Employee Recruiting Firm

"We are pleased with the partnership. As we had hoped, it is helping us tell our audience more about who [our company] is, and that seems to be resonating"

200-Employee Staffing Company

"I am BLOWN AWAY by the results. My first post received over 500,000 views, 3.7X more than I have ever received."

2,300-Employee Cyber Security Company

"My HR team who oversees recruiting is 100% positive that [my LinkedIn posts] are making a big difference our recruiting."

“My first two LinkedIn posts with Executive Presence drove a full year of sales pipeline. The ROI is insane.”

CEO | Vannin Chief of Staff

Teach for America

INSEAD

Prior to Executive Presence, Shelby worked as a consultant at Boston Consulting Group’s London office. She holds an MBA from INSEAD and a BS from the University of Louisville.

Shelby Lawson

Engagement Manager

The Think Like an Owner podcast seeks out conversations with small company owners and investors to learn how to acquire and run small companies, with a focus on search funds, micro private equity, and permanent capital.

Ep.171: Justin Nassiri – CEO Guide to Social Platforms

Tune into the full episode for more on what works (and doesn’t work) when it comes to LinkedIn content for thought leaders, some of the top mistakes  executives make with their online personal brands, how to cut through the noise of online content,  and more. 

Measure Success Podcast

5 Ways CEOs Can Stand Out on Social Media. Post more often. Engage and listen more, too.

Built In

How to Use LinkedIn As a CEO: Turning ‘Connections’ into ‘Profits’ Why underutilizing the CEO's LinkedIn profile is a missed opportunity to grow sales, build brand awareness and keep a pulse on industry news. 

Colorado Business Journal

Entrepreneurs and thought leaders share their journey and a framework they use to grow businesses.

Episode 167: Master the LinkedIn Post Framework with Justin Nassiri

On this episode of Multiply Your Success, Justin Nassiri shares with us why he thinks every leader of every organization needs to be on LinkedIn. 

164. Why Every Executive Needs to Be Active on LinkedIn

We interview new guests weekly to understand the array of options available to former consultants, and how you benefit from what they’ve learned.

Episode 53: From Consulting to PR and Communications Entrepreneur

In this episode, Justin talks with Andrew Vontz about the power of storytelling, the multiple dimensions of performance and performing, music as a catalyst for collaborative learning, and why he chooses transparency and vulnerability as a leader. 

Ep.69: Using Social Media to Scale Your Business

Weekly Tac-planning on marketing, brand strategy, and category design for early & growth stage veteran small businesses, keeping you in the fight and not face down in a rice paddy

Episode 66: Debriefing A Decade of Social Media

This podcast interviews military veterans that have become entrepreneurs, successful business leaders, and features programs and resources to guide veterans in their quest to become successful entrepreneurs.

Episode #297: Executive Presence with Justin Nassiri

Interviews, panel discussions and content from the world's leading Sales, Marketing, Leadership and Motivation Thought Leaders!

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Shelby Lawson

Go from Leader to Thought Leader

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